Pricing Query Coverage

Budget-stage demand is high intent and badly served almost everywhere, because vendors hide pricing and content sites will not risk a number.

Measures

Presence and position on pricing, cost, and budget queries in the subject.

Data Source

Search Console query data plus published coverage.

Indicates

Reach into the stage immediately before a purchase decision.

What Moves It

Publishing real ranges with the conditions attached, rather than declining to answer because the answer varies.

Does Not Prove

Commercial outcome. Somebody researching budget may be nine months from buying anything.

Status

Measured as coverage now, as performance once data exists.